A Style Guide to Basic Email Configuration Use a generic email address format throughout business. If you have a hotmail address such as “cuteybabe”- don’t ever use it for business or for personal purposes where you want the recipient to take you seriously. They won’t! Use “blind cc” when sending to multiple recipients that don’t know each other. Recipients may not wish their email address disclosed to third parties. Use “Subject” to help the recipient understand what the email is about. General subject lines like “Business” or “Design Work” may be unhelpful for the recipient in understanding the topic and importance of your email. Set up standard e-signatures for all staff. Use generic format including person’s name, title, company name and relevant contact details. Think before using a html footer (that is the graphical banner that appears under some emails) to show your logo as some people’s browsers can block it coming through or the graphic won’t appear. If you are keen to use, fully test through sending to external “test” users before going mainstream. Use a ‘Disclaimer” at very bottom of email. This advises recipient of confidentiality and instruct them what to do if they receive an email from you in error. Set up your email so that your e-signature automatically appears at the bottom of all “new” emails sent and all “reply” emails sent. This will create a standard and consistent format for your emails. Email Etiquette - Things to Consider Before Hitting that Send Button Avoid using large/small font size or unconventional font type. This can drive the reader mad and may reflect poorly on your professionalism. Wings Dings as a font type is a no no! Don’t ever write an email in anger as research has proven that the written word has much more power (and is generally perceived as more offensive) than speaking. A good rule is to “sleep on your response” and send the email the next day when you are calmer. When in doubt regarding replying to an email, consider picking up the phone. A phone call has many elements - volume & tone, pace & inflection and words. Email has just one element - words. And words without tone and inflection can be dangerous. DON’T WRITE IN CAPITALS AS PEOPLE THINK THAT YOU ARE SHOUTING AT THEM! Avoid using slang, jargon or abbreviations if possible as it can polarize people. Of course, industry language used in communicating between industry players is OK. Don’t swear or make overtly political or race based comments. There is no upside. Remember that statements made in emails have been found to be binding contractually. So don’t email any commitments you are either unauthorised to make or unwilling to deliver on. Don’t “cc” every person in the entire loop. It drives people mad and can make you look like you lack awareness and confidence. Remember also that Microsoft and other email browsers limit the number of recipients you can send one email to. Be aware of block limits. Don’t “cc’ individuals to leverage them doing something or to “dob them in” on a failed promise or deadline. They will resent it and won’t forget it. Have a standard greeting. I recommend “Hi John” or “Hello John”- something friendly and understated. By having a standard greeting used through the office, it creates consistency and strengthens communication. I have received emails with “Yo man” as the greeting. Have a standard “close” to finish your email. Avoid writing the unutterable - that is, things that you would generally never say. ‘Regards” is a good standard close while “Cheers” is OK for people you know on a more personal basis. Use headings, sub-headings and bullet points to separate topics and break up your message. Avoid long sentences and massive block paragraphs as it makes it so much harder for the reader to comprehend your point and respond. Use attachments where the message or content you are sending is detailed or lengthy. This can allow you to make summary points or direct the recipient to key points. Remember not to gossip or slander people as email is the most easily accessible permanent documented record in existence. If forwarded as a chain email, the six degrees of separation kicks in and is treated as fact. No further questions your Honour! Take great care in providing explicit personal facts about yourself. An email is not truly “in confidence” is it? Avoid arguing through email as it can escalate very quickly and has and will continue to start World War 3 between combatants. Meet with someone in person or speak with them by phone before things get messy. You can’t “un-send” an email after it’s landed. Anyone can view your emails with or without the help of IT technicians. Some businesses periodically review outbound email to check up on business communication. It’s long been a debate whether this is in breach of privacy but emails sent “at work” are often argued by management to be “fair game” within the work domain. Assume that others are reading your emails (even though they’re probably not) as that will help provide a filter for you in authoring your emails. A Final Word on Email Write in a tone and style that reflects how you would appreciate being written (spoken) to. If you think of this regularly, you shouldn’t fall foul of the email monster and should get treated comparatively well in your inbox while maximising the intended and real benefits email provides us. Darren Bourke, Business Influence, 2008. You are welcome to “reprint” this article online as long as it remains complete (including the “about the author” information at the end). Darren Bourke is a Consultant, Business Coach & Mentor who helps small & medium businesses struggling to maximise profitability, productivity, people and performance. His Free Report titled What Successful Owners of Growth Businesses Do That You Don’t, newsletter and updates are full of strategies and tips to make your business boom. Sign up now at .businessinfluence.com.au
Archive for March, 2006
Not knowing where to start? Perhaps you have the drive to write but the end result looks dauntingly far away? The following will help you to sit down and start writing immediately. You only need to follow below guidelines and you are on the way of becoming an author! I will forgo for the moment all the preliminaries that need to be taken care of before you can sit down and write as they only make everything look complicated and therefore would present a psychological burden. Like your frame of mind, the location of writing, your expectations, the list goes on. Because you re geared to ‘get on with it’, with the actual writing, that is. If you are a self-publisher, you can also ignore the correct form of double spacing, headers and footers, pagination, which publishers require. And you do not need to bother with a business proposal and introductory letter, however, an automatic word count is a handy instrument, freely provided by most word processors Immersing into the writing part you enjoy the wonderful world of painting with words and style of sentences. Later on, you may transform your finished manuscript in to the correct layout with all the trimmings for an ‘official’ presentation. But your creation will always be the same. There are three things you need to take care of to enable you to put words together into sentences and get somewhere, namely towards the end result: 1. SYNOPSIS The first is the writing of a synopsis, that is, exactly what the book is about. A love story that leads through a lot of difficulties and tribulations, a thriller with sudden and unexpected surprises, a historic work, containing newly discovered facts, your own past you wish to enlighten the world with or addressing your family and close friends, you understand what I am trying to say. In this short description, the persons are named, the actions are laid-out, the story is explained to an unsuspecting reader or publisher. Having this synopsis before you, you cannot get astray- it will guide you through the other pieces of pre- writing that you require. 2. CHARACTER OUTLINE Now, having your book outlined and printed out before you, it will be easier to identify the various characters that appear in your story. Write them down by their name, what they are and describe their main characteristics. This comes easy if you manage to think of a relevant screen character you know
Have you ever talked to someone who took a training course and complained because the course “just didn’t work”? Or maybe you took a class, but didn’t feel you got much out of it. Was it that the course was no good or maybe you had some part in why you got so little value out of the money and time invested? I contend there are always two sides to the story. Primary reasons why training courses, whether they be teleseminars, webinars or events where trainer and participants are all in the same room, don’t work are varied. From nearly 15 years as a professional speaker and trainer I have concluded the following reasons. One, the trainer may not be skilled at material delivery. Two, the material was not a good match for the participants. Three, participants put no effort into achieving an outcome beyond sitting in the training; they didn’t do any of the recommended follow up work. As someone who takes my work seriously, yet has an incredible amount of fun at what I do, it’s always exciting to me when participants in my courses apply the information they learned and they gain great benefit from the material. Conversely, it is extremely frustrating when a participant gets little, if any result. In my early years as a trainer I took this personally. Now I know that it may have nothing to do with me, but rather someone took the training hoping to “get it” through osmosis or with very little effort on their part. I pride myself on the material I develop; delivery of material; and quality of training time. When I promote my training courses I do all I can to let people know that the results they get are based on their level of commitment. I cringe when I see promotional material claiming someone can gain X result with little, if any, effort. This happens frequently in the world of Internet Marketing. People are led to believe they can go from making nothing to making tens of thousands of dollars a month in record time and with limited effort. The reality is, success at anything takes time, effort and energy. Let’s assume the trainer is skilled, the material a great match for the participant and yet, some participants gets no results while others get incredible outcomes. More times than not those who see no result have likely not applied themselves 100%. It never ceases to amaze me how some people seem to think they can get results through osmosis. And when they don’t, one of the first things they do is blame the material or the trainer. Not only has this happened to me, it has happened to many of my colleagues who are very skilled at what they do. On the other hand, when I have someone say how valuable the training was and they are getting amazing results, I know it is because they did what they had to do to apply the information. The next time you take a training course do yourself and the trainer a favor; be 100% to the course material, the trainer, application of the information, and most of all, to yourself. Here are some simple recommendations that can make all the difference in the world on your outcome. 1. Write down specific goals you have for the training. Goals about your business or online presence. Make them realistic. 2. Print out the learning guides and place them in a dedicated 3-ring binder. Take plenty of notes and refer to the information more than once. 3. Give 100% to the training calls. Do not have any outside distractions. The more present you are the more you will get out of the training. 4. Have fun and be open-minded. You can apply these recommendations to virtually any training you take. After all, if you are investing your time, money and effort, why not get as much of a return on your investment as possible? Kathleen Gage works with speakers, coaches, authors and consultants who are ready to turn their expertise into money-making products and services. Access her FREE eBook, The Truth about Making Money on the Internet at .themarketingmindset.com
When you become an author, you will have opportunities literally thrown at you. Struggling for awareness, acceptance, and opportunities to advance yourself will end. The opportunities I am talking about would quite often not be available to people who have not written a book. In fact, a coach I know said point blank that she would not have gotten the job as a radio co-host if it was not for the fact she was the author of a book. Easy Life. When you have all your book salesmen out in the universe working for you, your random opportunities will take a huge leap in numbers. Doors that you never thought would open to you are now open in previously hard to imagine opportunities. Not only will there be more random opportunities, but you will find the quality and nature of the opportunities to be more significant than you may have been offered in the past. Write and publish your book and get your army of public relations and sales people attracting the magic to you that you deserve and have created. Lucrative Life. More opportunities mean more money, but so do book sales! You can easily make six figures and more each year by leveraging the fact that you are a published author. Many authors miss the financial jackpot when they write their book because they are focused on the old publishing model. Will book royalties alone make you rich? Probably not, but who would ever turn down money for something that they wrote years ago? The truth is that you can earn royalties years after your book is published. Wouldn’t it be great to show up at work for one day and get paid for it time and time again? Publishing a book is like money in the bank for years to come. As an author, your best source of revenue will likely derive from the fact that you will be able to market yourself as a published author and generate an impressive stream of income through information products, coaching, continuity programs consulting, public speaking and other similar avenues. What will be your most effective marketing tool? Your book, of course. Fun Life. New opportunities and more money are certainly fun but so are the perks of being an author. From the day you publish, and every day after that, you will find that you will be introduced as the author of a book. You will have more people take notice of you and many will listen closer to what you have to say. You will be famous in the eyes of many who read your book. When you walk into a store, do people know you? Do you wish that they did? How would you feel if someone came up to you and said, “I loved your last book?” Wouldn’t that feel great? When you author a book, people will know you. They will know your name and they will want to know more about you. As a result of their interest, you may even have certain opportunities to appear on television, in newspaper and magazine articles or heard through radio interviews. Fame, fortune, and an easy life, three great reasons to become an author. For Your FREE MP3 (Value $97.00) ‘How To Make A 6 Figure Income Writing & Publishing Your Own Book’Go To: Expert Book Author Bob Burnham Entrepreneur, Consultant and Author of ‘101 Reasons Why You Must Write A Book’ For Information on How to Write and Publish your own book go to Expert Author : .expertauthorpublishing.com Read More On: Becoming an Author
We are living today with a new way of life. Life brings forth freedom that indulges so much pleasure. Life gives out kaleidoscopic vintage that is full of intrigues and dissipation’s that even we, the young ones, have gambled ourselves just to ensue with the flow of barely-contaminated course of living. We, the young ones, are expected to continue the journey along the chosen paths and can no longer endure to follow the fading footsteps in the hallways of life and in the foundations of idealism and perfection. We are no longer expected to restore the relics of life. The young ones in general in this present dispensation are no longer worthy for the renewal of tranquility for they believe that they are no longer worthy for the restitution of life-changing world full of lusts and vanities because of the early consciousness to mind intoxication. We are living today with a new way of life because life brings forth freedom that indulges so much pleasure and that pleasure is inevitable to all of us, especially the youth of today’s generation. Life gives out kaleidoscopic vintage that is full of intrigues and dissipation that even the young ones have gambled themselves just to follow the flow of barely-contaminated course of living. Due to the worldly pleasures, sometimes man creates conflicts on his own and unto others, including “utter creations” of God, both living and non-living things on earth today, the conflicts entail like man vs. man, man vs. nature, man vs. society, and man vs. himself. It’s an indication that he’s living with so much pleasures in this world fighting with each other for glory. As the saying goes, “We, the young ones of today, are expected to continue the journey along the chosen paths in order to follow the reviving footsteps in the hallways of life and in the foundations of idealism and perfection. We ought to expect ourselves with temporally-positive outlooks of the changing times in order to restore the relics of life.” Arnold Santos is copywriter of Philippine Call Center and Inbound Customer Service . We specialize in outbound and inbound related services , virtual assistant and lead generation. Call us now at 1-888-301-1249
You don’t need to be a professional copywriter or have a huge vocabulary in order to write a good sales letter. If it’s your first time to write one, all you need to exert is a bit of time and effort and you’ll sure to produce a good sales letter in no time. Whether it’s an email or an actual letter, reading it must not be difficult for anyone with relatively good eyesight. Firstly, the font size must be at least 11 but no greater than 13 because anything more would take up too much space. Use special fonts only for emphasizing certain points but the main body of your content must still be written in easily understandable font like Times New Roman or Arial. Choice of colors is also important. For help visit .web-sales-letter-supreme.com Use dark ink for light backgrounds and vice versa. This may seem like common sense stuff, but you’d be surprised to know just how many people have continuously violated this rule! There are unwritten rules regarding the appropriate length for sales letters, and they depend on factors like the number of times you’ve already corresponded with your recipient, the objectives of your sales letter, and so forth. In most cases, nothing more than a one-pager is a must if it’s your first time to contact a prospective customer. You could definitely write more if your reader has indicated an interest in receiving more news and updates from you in the future, but just how much will again depend on what you’re talking about and how well you know your target readers. It will always have a few lines dedicated to showing courtesy and appreciation towards the reader, but it will afterwards mince no words in saying what it has to say. If it has a buy-one-take-two offer in the sales letter must state this directly. Time is a precious commodity, and a reader will appreciate it if you show your understanding of this concept by writing only what you have to write. Readers often like it better when the letter is directly addressed to them and most especially when they are old or existing customers already. Addressing the letter directly in their names make them feel special and appreciated. And you can validate this feeling by signing the letter at the end with your own name or the highest official in your company. A Good Sales Letter Acknowledges the Competition and Defends its Position Good sales letters are not written by people who prefer to bury their heads in the sand. These people are aware that whatever they’re offering, rival companies surely have something to counter with as well, and they don’t hesitate to acknowledge this. Rather than pretend that their readers would not be aware or interested in the counter offers of other companies, these writers address these issues directly and defend their products and services to the best of their ability. Simply put a good sales letter shows why you still have to choose the products and services it’s offering over others! Good sales letters are not all talk. If you’ve got claims to make, you better make sure you can support them with solid facts and figures that are certified by valid and reliable authorities. A good sales letter gives readers a reason to believe in them! And lastly, a good sales letter always offers you the chance to NOT receive other similar updates in the future. This may seem a disadvantage at the start, but it actually proves you’re confident your reader won’t opt out. It’s reverse psychology in a way! No matter how good a sales letter you have, remember that writing it will do you no good if in the end, it doesn’t fit the needs of your target market, for more details you can login to .killer-sales-letters.com A good sales letter will always need the things listed in here, but it has to be somewhat customized according to your target market’s preferences. What those are will, of course, depend if you’ve already correctly identified who your best customers are in the first place!
With today’s technology, freelance writing is a career that allows you to work from anywhere. You can get work done in Central Park while visiting friends in New York City. Or, on Lake Superior while visiting a loved one in Duluth, Minnesota. Or, in an airport terminal while waiting for a flight to Atlanta, GA. With a laptop and a cell phone, you’re in business. It’s the perfect e-business. Following are a few things to take note of if you want to travel and still make money while on the road as a freelance writer. What You Need to Work Comfortably on the Road as a Freelance Writer 1. Good-sized Laptop Screen: While small screens are functional, if freelance writing is your livelihood, you likely work on your laptop all the time. A laptop with a large screen is a must, in my humble opinion (and experience). One that’s at least 15-17″ will make working on the road so much more pleasant. And, as you’ll be working in various lighting environments, the strain on your eyes will be less. If you rarely travel and only use your laptop for the occasional weekend trip to complete freelance writing assignments, then a smaller screen will suffice. But if your laptop is your primary work computer, invest in a large screen. Your eyes will thank you. 2. Mouse: If you’re accustomed to working with a mouse on your primary computer, it can be very frustrating to work without one when you travel with your laptop. So, invest in a wireless mouse so you won’t have to worry about making the transition. The smaller keyboard is already going to drive you crazy, the last thing you need when trying to meet a client deadline on the road as a freelance writer. Why compound it by working without a mouse? FYI, you can buy a standard-sized keyboard to travel with if you want. But, getting used to a laptop keyboard (if it’s not one of those tiny ones) is fairly easy. 3. Wireless Server: If you’re accustomed to working at home on a desktop computer, more than likely all of the files associated with your freelance writing business are stored there. When you go on the road, you will have to remember to save them to your laptop. This can be a pain, especially if you forget an important file. To alleviate this trouble, store all of your files on a remote, web-based server. That way, you can have access to them at any time. Remote, web-based servers allow you to access your files no matter where you are, 24 hours a day — as long as you have internet service. Every freelance writer fears the sudden death of their computer. A side benefit of remote file storage is that if your computer or laptop dies suddenly, or heaven forbid if there’s a disaster at your home, all of your files will be safe. 4. Programs: Make sure your laptop has all of the programs your main computer does. Otherwise, you may find that you are unable to, for example, access a word file because you don’t have word on your laptop. Conclusion About Working on the Road as a Freelance Writer The main thing you need to remember about working on the road as a freelance writer is that everything needs to be accessible remotely. If you get the right equipment, and store all of your files remotely, you should have no problem completing freelance writing jobs — from Dallas or Dubai. Oh, and don’t forget a cell phone! Learn more about how to start a successful freelance writing career — working from home or on the road. May be reprinted with the following, in full: Yuwanda Black is the publisher of InkwellEditorial.com: The Authority Site on How to Start a Successful Freelance Writing Career. Site features first-account freelance success stories, e-courses, ebooks, marketing advice and more! Want to make money today as a freelance writer? The e-report How to Make $100/Day or More as a Freelance Writer! tells you how.
Copyright 2005 Priya Shah If you have any interest in getting high search engine rankings for your website (and who doesn’t) you’ve probably been sold the idea that writing and publishing your own articles will do it for you. Here’s why that’s not entirely true. Imagine the following scenario… You write an article around a keyword or keyphrase you want to rank well for. You submit that article to all the article submission sites and directories and ezines you can find. Your article gets published in hundreds of places. You now have hundreds of links pointing back to your main site… But your own site never shows up in the top ten results for that particular keyword or keyphrase. Instead you find that there are lots of other sites carrying your article that rank better than yours. You’ve completely missed out on an excellent opportunity to get high rankings for your keyword or keyphrase. Even worse… you just handed your precious keyword-rich content on a platter to possible competitors who happened to publish your article on their website, and may have lost some of your most targeted visitors and sales to them. So where did you go wrong? Your mistake lay in using your article for entirely the wrong purpose. You failed to use the power of article marketing to give your site an unbeatable advantage over others. Here’s how to use your articles the right way to boost your search engine rankings. 1. Publish Unique Content On Your Website When you make an article available for reprint, the article, by virtue of it being published on hundreds of other sites, now no longer qualifies as unique (the operative word here) content. Google’s duplicate content filter will make the more authoritative sites that publish your article rank higher than yours for the keywords your article is optimized for. Instead of making your article the main course, use it as an appetizer to direct search engines and readers to a unique, optimized report or white paper on your website, and you’ll see dramatically different results. 2. Use Your Article As Spider Bait Think of your articles as simply the conduit that leads search engines to your website. Publishing your articles all over the web is like leaving scraps for a puppy (a.k.a. the search engines) that follows them all the way back to the kennel (a.k.a. your website) where it can feast on the main course - your unique content. 3. Use Keyword-Rich Anchor Text In Your Resource Box Use your primary keywords or keyphrases in the anchor text of the article resource box that contains a link pointing back to your unique content. This will create hundreds of keyword-rich links pointing back to the well-optimized report on your website, and boost your rankings for the keywords of your choice. Follow the steps above and you can use your content the right way to beat Google’s duplicate content filter.
Maps are a wonderful addition to any fantasy novel. They give the reader an added level of information that helps them visualize and experience the world you have created. A good map can also help you in the writing of your novel. Here are some resources and tips to help you make good maps as a supplement for your writing. Travel and the Size of your World One of the biggest questions you have, which is also one of the biggest obstacles to good map making, is getting the size of your world right. If you are writing a fantasy novel the sky is the limit and you can create a world of any size you want (it is your world!). But if you want to stick to some sort of traditional measure you might want to consider the traveling speeds of horses and humans. This will give you a good foundation for how big your world is and how far apart the various landmarks are. Some very loose rules of thumb are that an average healthy person can walk about twenty miles a day. This is roughly the pace of Roman soldiers on the march -depending on the amount of available daylight. You could of course stretch this in your writing. The distance horses can travel in a day also varies but a well-trained and healthy horse might do around fifty to sixty miles on a good day. Exceptional horses could do more than this, and potentially up to a hundred miles, but this would be a one day feat only and would require weeks of rest and rehabilitation. The novel you are writing is fantasy and you can make any rules you want but just keep in mind typical travel distances so you can maintain a good sense of scale. It is generally not good to have your travelers walking several hundred miles in a day. Keep this in mind with your writing and with your map making. If you want to use Leagues as a measure of distance one league is considered to be the distance a man can walk in one hour which is approximately three miles. The Map Key: Elements to include The key of a map is a box of information that helps the reader fully understand the map. Here are some key elements you should include with your map. A Compass
You learn writing essays at schools when you are just 8 or 9 years old. The teachers give you topics and you write essays on them and those topics are quite simple. But when you grow up and become a professional writer or a journalist you might need to write essays of different topics which might not be as simple as the ones in your school days. You learn writing essays at schools when you are just 8 or 9 years old. The teachers give you topics and you write essays on them and those topics are quite simple. But when you grow up and become a professional writer or a journalist you might need to write essays of different topics which might not be as simple as the ones in your school days. There are few steps of writing a good essay. First of all you need to chalk down the main points and essential information that you want to include in the essay. Once you have finished with the points you can start writing the essay. You can use the ornamental language or maintain the casual tone according to the requirement of the context. Once you have written the essays this is time to edit the errors and change the areas where you feel there is a mistake or does not sound good. There should be three different parts of an essay which are introduction, body and the summary. The good essays should be informative and self explanatory. All sorts of grammar and spelling mistakes should be avoided if you wish to make the essay perfect. To know more about writing essays ,writing service and buy essay visit supremeessays.com
